Size guide

LinkedIn sizes: post, banner, and profile

LinkedIn rewards sharp, professional creatives. A pixelated banner or awkward crop costs credibility before anyone reads your copy.

Personal vs company banner

Personal banners (1584×396) are panoramic—tiny type dies. Few words, one clear focal point.

Company banners are even shorter (1128×191). Design a strip, not a poster.

1200×627 is a solid standard for links and creatives. Square carousels (1080×1080) work well on mobile.

Avoid walls of text inside the image—LinkedIn already shows your post text.

Profile ~400×400; company logo ~300×300. Clean background, subject centered, margin for the circular crop.

LinkedIn banner size?

Personal: 1584×396. Company: 1128×191. Both live under LinkedIn in SMALLADAPT.

Can I reuse an Instagram image?

Reuse the photo, not the crop—LinkedIn is more panoramic. Adapt framing to the right preset.