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Size guide

Instagram image sizes (updated)

Posts, stories, reels, and profile photos use different ratios. Guess-cropping clips faces, text, or mobile safe zones. Here are the formats SMALLADAPT applies when you adapt.

Adapt for Instagram

Why size matters on Instagram

The feed compresses and crops. A 16:9 landscape forced into 4:5 leaves bars or chops the subject. Stories and Reels fill the screen: edges get covered by UI (clock, buttons, stickers).

You don’t need to memorize pixels. You need the right named format and intentional framing: face visible, text away from edges, product centered.

Safe zones and common mistakes

On stories/reels leave generous top and bottom margin—Instagram’s chrome covers more than desktop previews suggest.

Typical mistake: exporting a landscape post “because the photo was that way.” Crop to 4:5 (1080×1350) or square for mobile impact.

Another: reel covers with logos glued to the edge. They vanish on phones.

How SMALLADAPT helps

Pick Instagram, pick a human-named format (Story, Portrait post, Reel cover…), then frame with fill / fit / background. Everything stays on your device—no server upload to resize.

Instagram formats in SMALLADAPT

Adapt for Instagram

Frequently asked questions

What size is an Instagram Story?

1080×1920 (9:16). In SMALLADAPT it’s listed as “Story” under Instagram.

Square or portrait post?

Portrait 1080×1350 (4:5) usually fills more of the mobile feed. Square 1080×1080 still works well for carousels and catalogs.

Is my photo uploaded when I adapt?

No. SMALLADAPT runs in the browser. Files don’t leave your device for resizing.

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