Personal 1584×396 vs company 1128×191
Personal allows a bit more visual storytelling. Company is a ribbon: logo + short claim, no complex scenes.
Both crop by device—center what matters.
Flagship-Format
LinkedIn-Banner-Größe (Personal & Firma)
The banner is a strip, not a subway poster. Tiny type dies; the message must read in one timeline glance.
Brand mistakes
Reusing an Instagram post without reframing.
Legal disclaimer text that is unreadable at real size.
Generic stock that says nothing about category or offer.
SMALLADAPT
LinkedIn → Personal or Company banner → adjust → download. Ideal before a campaign or rebrand.
Häufige Fragen
Personal LinkedIn banner size?
1584×396 pixels.
Company page banner?
1128×191. Use the specific preset—don’t force the personal one.